Lovely Bouquet

 

SMEs have a big role in fostering community economic growth, especially in developing countries. The positive impact is that it can move the wheels of the nation's economy and as a potential job creator to overcome unemployment and poverty. There are several types of businesses that are included in SMEs, namely culinary, fashion, agribusiness, creative products, and many more.

Lovely Bouquet is an example of the small and medium enterprises that are included in the creative product field. This business was founded by Galis Annisa Nur Fadilla, who is often called Galis, in 2021. Lovely Bouquet is located at Jl. Nira Kencana, Palumutan Village RT 20/RW 07, Kemangkon District, Purbalingga Regency.

There are many types of bouquets offered by Lovely Bouquet, including flower bouquets, money bouquets, snack bouquets, and many other types of bouquets according to customer requests. The price of each bouquet is adjusted to the customer's budget, with a minimum purchase of IDR 50,000.

In the bouquet production process, the materials that need to be prepared are flowers/snacks/money, wrapping paper, ribbon, greeting cards, foam or styrofoam, and hemp rope. Besides that, the tools that will be needed are scissor, cutter, pieces of wood, tape, and burning glue. To make a bouquet, we have to arrange and decorate them until it becomes a beautiful bouquet.

Lovely Bouquet uses several media to promote their product, both online and offline. Online sales are through social media such as Instagram (@lovelybouquet._) and Whatsapp. The owner will post the product photos on the Instagram story and feed, and on WhatsApp, the owner will post it via WhatsApp story. While offline sales are through direct sales. The seller will offer the product directly to his friends, family, or relatives. 

Galis, as the owner of Lovely Bouquet, hopes that in the future her business will be more successful. More innovations will be developed, so the products will attract more customers. We have to support SMEs a lot by buying or helping them to promote their business so that their business can run well. If you are interested with bouquet from Lovely Bouquet, you can contact them via DM on Instagram @lovelybouquet._ or via Whatsapp at 0831-0379-1305.



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